I found an interesting article about a problem between Patagonia and PETA. It seems that PETA discovered that one of Patagonia's wool supplier has been cruel to sheep:
http://www.peta.org/blog/read-petas-response-to-patagonias-reaction-to-horrifying-investigation-of-its-sustainable-wool-supplier/
Although it seems that PETA is right about its claims, I find PETA's reaction and statements very exaggerated. PETA was expecting that Patagonia react immediately, without any previous investigation, and cut any ties with that supplier.
In my opinion, Patagonia is handling the situation properly. This incident only points out that there is still much to do regarding certification and implementation of the Value Chain Index framework.
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