Thursday, November 10, 2016

Did Trump pursue a responsible marketing strategy for his presidential election?


He may have a strong marketing plan based on the number of popular votes and electoral votes given to him. Or we may say that because his election run had encouraged a considerable number of White working class going to vote, he was successful in influencing his target “customers”. However, is it a responsible marketing strategy?

Looking into how he persuaded his “LRTC”, what he did were that he turned his back on most of the policies of previous presidency, broke the credibility of media in residents, evoked the hatred of a considerable part of American on their own political system. Furthermore, his populist, protectionist approach in his policies, certainly, will have negative influence on other countries. For instance, his viewpoints and policies related to UN climate change programs will have considerable bad impact on the planet, American environment for most. Becoming US president, along with his racist, xenophobic attitudes, he seemingly represents for some negative values which are rising now not only in America, but also around the world, giving them more evidences to believe in the rightness of such approaches, at least in this period. Apparently, Trump with his election run, has contributed much into dividing the society deeply, Republican party itself already showed some signs of separation. He had created a mess, and now when he has become president, how can he improve the situation with most of his policies changed incredibly during his presidential election, or just following the framework of Democrat Party in combining with his protectionist approach and his "unique" personality?



 

1 comment:

  1. I pretty much agree with what you have mentioned regarding Trump personal characteristics as an individual. However, personally, I believe that his marketing strategy paid him off but regardless of being responsible or not. With that being said, I think he actually will highly likely to change when gets into office. You might have noticed his first speech after election results, he was little but different and or at least softer. He was calling on to unite the two fronts to work together and try to find ways out to solve pending problems. Again, it is not the first time in history that people elect Trump type candidates and find themselves recanceliating after being elected. Personally, I do not think he will put in practice what he was basically saying along his campaign. Then if he does it, the blame should go the entire American political Establishments, be it Republican or democrats.
    Again, I doubt if he really meant what he was saying during the campaign, but still that is responsible too thou but pretty much is the norm in politics.

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